Web Marketing Association Award

Two Irvine Company Apartment Communities’ Web Sites Win Web Marketing Association Awards – September 2009

Two Irvine Company Apartment Communities Web sites have been recognized by the Web Marketing Association with awards for their overall appearance and functionality in the categories of Real Estate and Intranet.

In the real estate category, was recognized for "Real Estate Standard of Excellence." was recognized in the intranet category for "Intranet Standard of Excellence." Both Web sites were designed by LJG Partners and developed by Sitewire Marketspace Solutions LLC.

“We're thrilled to receive these awards from the Web Marketing Association,” said Nicole Conniff, Irvine Company Apartment Communities' senior director of marketing. “These awards recognize the incredible work that our marketing team and our agencies are doing together, and the valuable feedback from the judges will guide us as we strive to ensure that both websites are useful resources for potential and current residents of our communities. helps apartment seekers locate the home in their desired location, floor plan and price. And is very popular among residents of our apartment communities.”

This is the second time that and have earned major honors from the Web Marketing Association, as both Web sites received awards in 2007. Web sites are judged using the following criteria: Design, ease of use, copywriting, interactivity, use of technology, innovation and content.

Judges comments about include: “Great design! I liked the attention that went into the specific rental sites, way to go the extra mile” and “Very pleasant, visually appealing, thoughtfully designed.” received these comments from the judges: “Great concept of putting all renter information in one easy place” and “Good sense of layout, design and graphics. The classifieds are a great idea as well, along with the Maintenance Request feature.”

The WebAwards is an annual Web site award competition that names the best Web sites in nearly 100 industries. The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development. Staffed by volunteers, the organization is made up of Internet marketing, online advertising, public relations and Web site design professionals who are interested in improving the quality of online advertising, Internet marketing and Web site promotion.